YouTube Fan Fest
YouTube hosted their first ever North American FanFest at Yonge & Dundas Square. The live concert brought together local and international YouTube mega stars for a crazy night of comedy, music, DIY demos and more. With an unexpected turn out of over 20,000 screaming fans, the event was a huge success. YellowHouse was responsible for talent management and appreciation, VIP meet & greets, the press junket and designing and overseeing the VIP tent experience. The power of YouTube stars was never more apparent and we were proud to be part of it.